When you are out looking for leads, don't forget the most obvious places to look. Do you have to get references from your customers in order for them to get a loan or take advantage of your product or service? Take a lo
ok at where you shop on a regular basis, look around the next time you are at your son or daughter's sporting event or school play etc. What about extended family or neighbors. How about at the gym or when you go to a convenience store, have you noticed some of them have cork boards (Leads). How about fellow employees that work in other departments of your company, they might not be sales minded or too shy to ask a friend or relative. Don't forget some of the most obvious places such as the newspaper or local websites. How important would you make someone feel if you called them up and asked them about the newspaper article you read about them etc. Leads are basically anywhere that you look. The challenge is to change those cold leads into slightly warmer leads. You do that by creating some common ground in order to build rapport. Building good rapport and taking excellent care of your customers is the key to receiving referrals from your newly acquired customers. Which brings me to one of the best places to look for leads, your current client base. Ask for their business for another line or service that you offer, if they are not interested ask for a referral. Happy Selling!!
ok at where you shop on a regular basis, look around the next time you are at your son or daughter's sporting event or school play etc. What about extended family or neighbors. How about at the gym or when you go to a convenience store, have you noticed some of them have cork boards (Leads). How about fellow employees that work in other departments of your company, they might not be sales minded or too shy to ask a friend or relative. Don't forget some of the most obvious places such as the newspaper or local websites. How important would you make someone feel if you called them up and asked them about the newspaper article you read about them etc. Leads are basically anywhere that you look. The challenge is to change those cold leads into slightly warmer leads. You do that by creating some common ground in order to build rapport. Building good rapport and taking excellent care of your customers is the key to receiving referrals from your newly acquired customers. Which brings me to one of the best places to look for leads, your current client base. Ask for their business for another line or service that you offer, if they are not interested ask for a referral. Happy Selling!!
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